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Experience This!

Feb 23, 2021

Learn about products that provide their own soundtrack, rockstars that aren’t real, and a story that made me want to try a brand new product.

Bite-Sized Delight From the Episode:
What is the sound of your product? - LEGO created a podcast for their Iron Man Art set and a custom playlist of white noise on Spotify...

Feb 16, 2021

Learn about a portrait of your pet, zeroing in on customer centricity, and how “mini” -- and even “no” -- have become big.

Bite-Sized Delight From the Episode:
Unexpected Presents Create Raving Fans - Chewy sends customers paintings of their dogs (the customer’s dog that is) as a highly personalized,...

Feb 9, 2021

Learn why your branding may spoil the experience, how to use nostalgia in unexpected ways, and what your culture says about your customer experience.

Bite-Sized Delight From the Episode:
Branded Box Fail - If your product is something a customer might give as a gift, make sure to check with them before shipping a...