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Experience This!


Mar 20, 2018

How you can turn mistakes into customer experience opportunities, IKEA’s risky marketing move that pays off, and what we can learn from a great meal delivery service.

Bite-Sized Delights From the Episode:

  • How the 404 error message can turn mistakes into customer experience opportunities.
  • A great meal delivery service’s tricks for serving a great experience along with lunch.
  • IKEA’s bold experiential ad campaign.
  • The origins of CRM.

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