Preview Mode Links will not work in preview mode

Experience This!

Oct 30, 2018

Learn about crosswalk and elevator buttons that don't work, medical appointments that don't start on time, and a taste test that defies expectations!

Bite-Sized Delight From the Episode:
• How the “illusion of control” can make a customer feel a sense of ownership, when in reality, they have no control over the situation at all.
• How combining the acknowledgment of a mistake with a small gift can turn a customer’s experience from a frown to a smile.
• How transforming a taste-testing event into an unforgettable experience by inviting your potential customers to participate and personalize their beverage.

Are You Looking for Things We Referenced?
• “Illusion of Control: Why the World is Full of Buttons That Don't Work” by Jacopo Prisco

• “How to Create a Remarkable Experience Without Pulling Teeth” by Dan Gingiss

• Sipsmith Gin

Get more resources and the full show notes at See you next week!