May 1, 2018
What the research shows about putting a little friction in your
customer experience, the four-step process to hook your customers,
and a guide to making great introductions.
Bite-Sized Delights From the Episode:
adding friction early in the customer experience can get customers
to invest in the relationship.
keys to making a great introduction.
close look at how you can tap into the feedback loop that gets
every industry needs to worry about disruption.
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