Nov 10, 2020
Learn about a little touch that drew a lot of attention, the power of seeing someone's face when they speak, and a viral sensation that brought together two classic brands.
Bite-Sized Delight From the Episode:
• The Power of Little Notes - Fretboard Coffee uses
handwritten insert cards within their packaging to make a special
connection with their coffee customers.
• The Apple Mask - Apple delivered enhanced comfort and
security for their customers and employees with custom designed
masks to use during the COVID-19 pandemic.
• Emotional Intelligence Goes Viral - a savvy response to
a viral TikTok video left Ocean Spray looking wise, relevant,
connected, and courteous.
Are You Looking for Things We Referenced?
• Fretboard Coffee
• “Apple Design Teams Develop Special
Face Masks for Employees” - by Mark Gurman in Bloomberg.com
• Experience Points - presented by Avtex
• Ocean Spray Just Gave Viral
Skateboarding TikTok Guy an Extraordinary Gift - It’s a Lesson
in Emotional Intelligence - by Justin Bariso in Inc.com
Find more links and a full transcript of the show at:
http://ExperienceThisShow.com. See you next
week!