Dec 22, 2020
Learn about encouraging your customers to do business with your competitors, using visuals to connect at every step in the customer journey, and watching how brands behave when they don’t know they are being watched.
Bite-Sized Delight From the Episode:
• Burger King Wants You to Order a Big Mac - Desperate
times...
Dec 15, 2020
Learn about making your mark on your best customers, why the robots may be coming faster than we think, and how holiday shopping habits are changing amidst a global pandemic.
Bite-Sized Delight From the Episode:
• Making Your Mark on Brand Ambassadors - Continuing to
connect with your VIP customers year after year...
Dec 8, 2020
Learn about using handwritten notes to create connection, refreshing the sound of your brand, and trying to figure out what happened next when you only know the first half of the story.
Bite-Sized Delight From the Episode:
• If You Can’t Touch, Use a Personalized Touchpoint - As
brands navigate touchless...
Dec 1, 2020
Learn about a camping trip gone awry, why every customer touchpoint matters, and thinking fast when money is on the line.
Bite-Sized Delight From the Episode:
• A Camping Trip Gone Awry - overselling and
under-delivering is a recipe for bad customer experiences - even in
the great outdoors
• Identify and Optimize...
Nov 24, 2020
Learn about new ways to get inside your customer’s imagination, little details that help deliver big outcomes, and the excitement that comes from figuring out if something is real or not.
Bite-Sized Delight From the Episode:
• Innovate with the Help of Your Customer’s Imagination -
the best organizations realize...